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Healthcare analytics: Emerging as a Discipline

‘’Without big data, you are blind and deaf and in the middle of a freeway.”

— Geoffrey Moore.

Needless to mention the intensity of the topics around DATA in recent years!

With the upsurge in human’s ability to collect & store information (of course with the help of technology), the calibre to derive insights from that data has intensified too! More true in industries like healthcare.

The potential benefits of big data are vast, and its impact on healthcare is just beginning. Historically, the healthcare industry has generated large amounts of data; all of it driven by several factors like - record keeping, compliance & regulatory requirements, and patient care as a whole. While most of this data is stored as hard copies, the current trend is toward rapid digitization. Nth Sense, one of the contemporary digital healthcare solutions providers, has joined this wave by serving a HIPAA-compliant medical website New Medical Center, a Pediatric clinic in Tifton, GA, USA.

Leveraging healthcare analytics & extracting the funnelled data can help

achieve a wide range of objectives; from reducing treatment costs to improving the quality of life!

Potency of Healthcare Analytics

2. Advanced disease and risk control

Healthcare analytics enable the smart use of DATA, which has the potential to revolutionise the entire operation of the industry. Collection & analysis of the data fuels the right usage of the patient information and empowers the healthcare providers with a potent tool- Advanced disease and risk control.

With this, a doctor can better understand the hospitalisation risk for patients to develop preventative care plans accordingly. On the other hand, they can also use healthcare analytics to identify patterns and trends in patient behaviour that can eventually help in enhancing the patient experience.

In a nutshell,

With healthcare analytics, address issues before they become problems, proactively.

2. Electronic Health Record (EHR)

Every person has a digital record- demographics, medical history, allergies, laboratory test results, and so much more. This data is available through different secure information systems for healthcare providers via the public and private sectors. To ensure compliance with regulations such as HIPAA (Health Insurance Portability and Accountability Act) and GDPR (General Data Protection Regulation) while using Electronic Health Records (EHR), it's important to implement appropriate security measures and follow best practices. EHRs are the most critical yet crucial applications of big data in medicine. As they provide accurate and up-to-date information about patient’s health, they eventually enable doctors to make better decisions about diagnosis and treatment resulting in improved patient outcomes and reduction in cost.


EHRs are a pivotal part of the shift towards evidence-based medicine.

3. Reducing fraud, and enhancing security

At any given point, be it an independent practitioner or an entire healthcare organisation, both hold a large amount of patient data, all sensitive. Having said that, the scope of cyber attacks is pretty evident. Studies show that many care setups have experienced data breaches in the past and today with the advancement in technology, the rate might increase. However, healthcare analytics empowers you with tools to prevent these security threats by timely identifying changes in the network traffic or other related cyber behaviours.

In totality,

Analytical tools help streamline the care process by eliminating cyber threats.


Health data volume is expected to grow dramatically in no time. By harnessing the power of healthcare analytics, access to the best possible care can be ensured; which actually is the prime objective of Nth Sense in parallel to making healthcare a happy experience for all.

To understand more about how healthcare analytics will help your practice in specific, book a free consultation with us.

Let us create a customised plan for you.


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